With billions of people spending hours browsing online on their smartphones every day, Google has developed the mobile-first concept, where crawlers will prioritize mobile-friendly websites by ranking them higher. There are many reasons why mobile responsive sites are now dominating search engines. Optimized images won’t only make your web pages look more attractive, but they will also speed up load times, resulting in a better user experience, which happens to be another ranking factor. Use an image caching service to reduce page load times.PNGs are ideal for images that don’t have a ton of color, and GIFs should be reserved for thumbnails or entertainment purposes JPEG should be your best bet, except when you’re using images with a transparent background. Resize your images before exporting or uploading.Compress your images to reduce file size using tools like TinyPNG, RIOT, or ImageOptim.To optimize your images, follow these steps: And, nobody likes sites that take too long to load. Others can actually hurt your ranking. We’re talking about those images that aren’t optimized enough, as they tend to slow down page load times. However, not all images are meant to enrich your on-page SEO. Optimize Your ImagesĪdding images is always a good idea to make your web pages more visually appealing. Get your readers hooked by posting about the city’s beautiful beaches, the gondola rides on the canals, or even the historic riverfront deemed as the “Venice of America.” 3. Your blog posts don’t necessarily have to tackle everything about your dishes. You can write about Fort Lauderdale, from the latest news surrounding it to anything popular about the city.

Let’s say you run a family pastry shop in Fort Lauderdale. It’s all about being diverse. You might also want to focus on publishing local content constantly, especially if you’re a small business that targets folks within your area. Instead of sticking to writing alone, consider mixing it up. It can also be in the form of videos, podcasts, and infographics. Keep in mind that content isn’t just limited to blogs and articles. More content means more keywords to target.The more content you have for your audience, the more opportunities they have to discover you.Google LOVES websites that publish fresh content consistently.Besides, creating content is the only way to show up in search results. What’s better than creating quality content? Creating quality content on a regular basis! By frequently publishing content that’s engaging, recent, and pertinent, driving more traffic to your website won’t be a problem anymore. Go through your past content, look for poor-quality keywords, and swap them for your new ones that bring more value and relevance. For existing posts that need further keyword optimization, simply find ways to incorporate more high-value keywords. That way, you’ll know which keywords, short-tail and long-tail, to use. The more relevant they are, the higher your chances are of ranking well. Make it a habit to do extensive keyword research before you can craft your content. In fact, Google uses them to determine whether your content is relevant or not. Keywords play a vital role in on-page SEO. Ready to learn some of the most effective on-page SEO strategies? Let’s dive in! 1. Ways to Improve Your Ranking Through On-Page SEO Of course, this means more leads and conversions, too. When you do on-page SEO properly, you’ll be seeing a significant boost in traffic and a rise in your search presence. Mixing these aspects together will impress Google, leading it to improve your visibility in the search results. Other on-page strategies include optimizing your keywords, headlines, HTML tags, images, and site speed. It ensures search engine bots and visitors that your website has a high level of E-A-T (expertise, authoritativeness, and trustworthiness), which is a top-ranking factor of Google. Publishing relevant, high-quality content is central to on-page SEO. While both share the same goal of improving a website’s search ranking to earn organic traffic, their strategies are exact opposites. Whereas the latter helps your site rank better through off-site tactics, such as link building and social media marketing, on-page SEO is all about your website and web pages. There are actually two buckets of SEO: On-page and off-page. Ready to Improve Your Ranking with On-Page SEO?.Ways to Improve Your Ranking Through On-Page SEO.

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